AT&T DriveMode

This project was earned through the 99designs platform in conjunction with the firm responsible for developing and promoting the new AT&T safe-driving app for iPhone Life Magazine. Three advertising concepts in total were designed, with two of the advertisements being featured prominently in the Spring 2016 copy of iPhone Life. All three concepts utilized emotional messages in a design scheme that matched AT&T’s brand guide in order to prompt a second thought from those who viewed the advertisement (e.g. thinking about loved ones, driving safe, the importance of life).